Owning a business is tough, so I thought it would be fun to follow an emerging business. Gigi Hill Bags was started when two moms Monica Hillman and Gabrielle Desantis-Cummings were on the sidelines at a soccer game talking about how their bags didn’t handle their needs. So they got to thinking about how they could design an inexpensive, well functioning bag that looked great. They experimented with samples for a year before launching the company in mid 2006. Starting out in their living room, they used $5000 from their savings and borrowed $23000 from relatives and friends. They are currently profitable with revenues of $85000, but they are looking to expand and need money to develop their business into a home sales party business similar to the Pampered Chef. Their goal is to have 200 salespeople nationwide by the end of the year. They estimate they need $200-300k to purchase a sales software program and develop a catalog. Check back in the future to see how they do.
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